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The global artisanal ice cream market size was accounted for USD 6.0 billion, in 2018. The market is projected to grow at a significant CAGR during the forecast period. The market is primarily driven by growing demand for ice creams with fruit flavors. Artisanal ice cream is a mixture of different flavors such as strawberry, vanilla, and other fruit flavors. Consumers are looking for natural & organic ice cream that is enhanced with mixed flavors which come up with low fat, and sugar content in it. This is a key factor driving the growth of the market.
Artisanal ice cream is made with natural ingredients, artificial flavors, and zero preservatives. These products have a short shelf life, which is of eight weeks, whereas industrial ice cream has a long shelf life. Thus, these ice cream product supplements are ready to eat demand for the food as dessert.
The artisanal ice cream is gaining traction among the youth population as a healthy snack food product. Due to the health consciousness, and the presence of nutritional ingredients, the demand for the product is expected to increase in the forecast period. In addition, the growing consumer preference for organic or plant-based products is also anticipated to drive market growth.
The Asia Pacific region is projected to propel the demand for the product owing to the large population of sweet tooth, and supportive climatic conditions. Additionally, the rising preference towards handmade ice cream is projected to increase the artisanal ice cream market growth.
The top manufacturers in the market, focus on developing new products with nutritional and healthy attributes. For instance, in 2018, Eden Creamery LLC has introduced ice cream with low-calorie content in the gingerbread flavor. The company has also launched mini ice creams in various flavors such as mint chip, strawberry cheesecake, chocolate chips, and peanut butter.
Distribution Channel Insights
The distribution channels are bifurcated into supermarket and hypermarkets, convenience stores, and specialty stores. In 2018, the specialty stores channel accounted for the largest market share of 35.9%, in the overall market. Consumers are preferring specialty stores owing to the factors such as enhanced tests, confidence, and trust in the brands. The growing trend of organic, gluten-free, and vegan are gaining in popularity which in turn is increasing the demand for ice creams. Moreover, the companies focus on extending their retail chain network. For example, in 2019, Naturals, has launched 125 stores in the Indian market. Also, the Ice cream lab is planning to open 100 stores in the Indian market in the next few years.
The supermarket & hypermarket segment is projected to grow at the fastest CAGR of 7.4% during the forecasted period, from 2019 to 2025. An increasingly busy lifestyle is prompting consumers for one-time shopping at hypermarkets, which is boosting the growth of the channel. Major players in the market locate their brands through supermarkets. For instance, in 2015, Haagen-Dazs, launched ice cream in banana rum flavor, while Ben & Jerry launched ice cream in raspberry flavor.
In 2018, North America accounted for the largest market share of 41.4% in the overall market. The growing health consciousness and changing diet among consumers have spurred the growth of organic and natural ice creams in the region. The growing awareness about artificial flavors and sugar content is a major factor in increasing the demand for the product. Moreover, it has been observed that consumers focus on packaging aspects before buying food products. For example, in 2017, Van Leeuwen saw a rise in its revenue after packaging change.
Asia Pacific is estimated to grow at a significant CAGR rate from 2019 to 2025. The region is expected to have significant demand for ice cream as a popular dessert dish. The rising population along with rapid urbanization in the countries such as India, Thailand, and China is anticipated to propel the demand for the product in the next few years.
For instance, China surpassed the U.S., in 2014 for ice cream in the global market. Furthermore, the increasing demand for premium ice cream owing to the health benefits is anticipated to bolster the demand for the product in the coming few years.
Artisanal Ice Cream Market Share Insights
Leading players in the market include Unilever, Van Leeuwen, Nestlé, Nye’s Cream Sandwiches, Toscanini’s, BI-RITE FAMILY OF BUSINESSES, SUCRES DES TERRES, Artinci Artisanal, MCCONNELL’S FINE ICE CREAM, and Carmela Ice Cream. Top players in the market are continuing to focus on developing innovative products to extend their product portfolio, and market reach. In 2018, SUCRES DES TERRES launched vegan ice cream in coconut flavors.
Segments Covered in the Report
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global artisanal ice cream market report based on distribution channel, and region:
• Distribution Channel Outlook (Revenue, USD Billion, 2015 – 2025) • Convenience Stores • Specialty Stores • Hypermarket & Supermarket • Others
• Regional Outlook (Revenue, USD Billion, 2015 – 2025) • North America • U.S. • Europe • U.K. • Germany • the Asia Pacific • China • India • Central & South America • Brazil • Middle East & Africa (MEA) • South Africa